ACCOUNTABILITY | FEEDBACK | GROUP SUPPORT

you've tried creating content, but you've struggled to do it consistently... Until now

Join the 90-Day Content Marketing Challenge that has transformed businesses for so many

Current challenge underway.
Next Challenge starts on 10th May

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Join the waitlist!
We'll let you know when a space becomes available

We get it.

Every year, you commit to creating content. You spend hours each week writing a blog post, scripting a podcast episode or editing videos…but you don’t see results. And you begin to wonder if it’s worth all that time and effort.

All you want is to: 

What's the problem?

Why You’re Not Getting Results From Your Content

Your content marketing efforts SHOULD lead to search engine rankings, website traffic, leads and sales. BUT, there are often a few obstacles that stop us from achieving this.

1. You Have Zero Accountability

You start off so well, but eventually, your commitment and drive for producing consistently good content starts to wane (or fall off a cliff entirely). Unless someone is asking ‘have you done that thing?’ then, of course, you’re going to prioritise other stuff. And usually, that stuff is what our clients or customers ask of us.

The problem is, if you don’t invest time in your marketing, then how will you grow as a business? You need accountability to keep you on track with your content marketing. It’s not enough to go it alone.

2. You Don’t Get Any Feedback

Have you ever created a piece of content and seen zero results? Yeah, you might get a few likes and comments, but nothing much beyond that. No rankings on Google. Or extra website traffic. And certainly no leads and sales.

The problem is, you don’t know where you’re going wrong. You want to create good content that delivers leads and sales, but that's not happening right now. You need someone to tell you what you’re doing right and, more importantly, where you can improve so you can get results.

3. You Don’t Know The ‘Technical’ Stuff

You’re producing great content. AMAZING content. But why-oh-why is it not ranking in Google? Why can no one find it? Well, content isn’t just about the ‘producing’ it. You also need to understand the technical stuff that’ll get it ranked. You need to understand keyword research and SEO.

The problem is, you don’t know where to start with all that, and even if you did it would take you a long time to learn it all and implement it.

4. You’re All By Yourself (and you don’t wanna be)

You're part of all sorts of groups. Business Facebook groups. Memberships. Maybe you have a business coach or an accountability group. But, when it comes to producing content, you’re all alone.

The problem is, it can feel incredibly demotivating when you’re the only one doing something and you’ve got no one to bounce ideas off or talk too when you’re struggling.

Introducing...

The 90 Day Content Marketing Challenge

Here’s the good news. We’re going to help you make content creation 10x easier. But more importantly, we’ll help you fall in love with creating content that delivers you leads and sales. 

Accountability | Feedback | Group Coaching

Sounds AM-AZ-ING!

So what's inside?

A Weekly Arse Kicking from Us

Weekly Accountability

Every week, you will submit one piece of content as part of our 90 Day Challenge. 

We have a spreadsheet. Yes, the dreaded spreadsheet! Everyone who is part of the challenge gets their name on it.  If you produce content for that week, you get a green marker next to your name. If you fail to produce content for that week, you get a red marker. 

Honestly, do not underestimate the power of the red marker – no one wants that! It’s your motivation to get your content in week-on-week. 

Understand Where To Improve

Personalised, Weekly Feedback

Every week, we will give personalised feedback on your content. 

We’ll go live in our community, going through each and every submitted piece of content telling you exactly how to improve it for things like SEO, topic, lead generation, headline, copy and so much more. 

And you’ll see your content improve for search engine rankings, website traffic, leads and sales.

Never Have to Think of Content Ideas Again!

Content Marketing Training Centre

We have a dedicated training centre which includes a mini course and loads of resources on how to create content that will deliver you rankings and traffic. 

Through our feedback and our training centre, we’ll tell you exactly what topics to cover, how to optimise your content for search results, as well as how to track your progress and do your keyword research. Everything you need to know is in there. 

This is especially important for those who struggle for content ideas, or those who want to get higher search engine rankings from their content. 

No Need to Go It Alone!

Private Community of 90 Day Challengers

You’ll be part of a dedicated Slack group full of likeminded business owners who are serious about creating amazing content. 

In here you’ll post your content, and gain ideas or inspiration from others. You may also find yourself as part of the Sunday Night Club. The deadline for content submission is every Sunday at 11.59pm – so there are quite a few people on Sunday night, racing to get their content in! 

Affectionately known as, the Sunday Night Club!

Anything extra?

Bonuses Inside

Replay available

BONUS ONE!

90 Day Challenge Training Session

We’ll kick off the challenge with a live training session, which will go through exactly how the challenge works, where to start with tracking your progress and give you some exciting content ideas for you to kick off with!

BONUS TWO!

Google Analytics Training

Access to our Google Analytics for Beginners training, so you can understand how much website traffic you’re currently getting (and where from) and watch it soar throughout the challenge!

Access the training any time.

BONUS THREE!

90-Day Challenge Workbook

Access your very own content planning workbook. Complete with content planning pages, SEO checklists and much more…

Interesting eh?

BUT HOW EXACLY DOES IT WORK?

SUNDAY
DEADLINE

You will submit one piece of content before the deadline of 11.59pm every Sunday. The next challenge starts on Jan 11th 2020.

WEDNESDAY FEEDBACK

Every Wednesday, we’ll give you personalised feedback on your content during a live call (replay available).  

REPEAT FOR 90 DAYS

You do this for 90 days and in that time, you’ll see your rankings, website traffic and leads soar!

What do others think?

TESTIMONIALS

"I had a sale worth £3,600 as a result of one of the blogs/ articles I wrote"

I had a sale worth £3,600 as a result of one of the blogs/ articles I wrote. Martin and Lyndsay are as skilled as you get when it comes to content marketing. They have a way of putting things simply, so the benefits of doing things their way are obvious. Their practical advice is always objective focused. They’d never suggest you do something ‘just because’. I am now producing extremely high quality content, consistently thanks to their advice.”

Janine Coombes

Marketing Coach

Sara Bussandri

Content Writer

"My website traffic increased by 140%"

Before I started working with Martin and Lyndsay, I wasn’t getting results with my website. My content was okay, but it wasn’t driving enough traffic to my website or getting me any enquiries. With Martin and Lyndsay’s help my website traffic increased by 140%! Not only that, I’ve learnt how to create ‘bolder’ content that saves me time and helps me close sales more efficiently. Because my content drives more traffic to my website, I now get 3-5 enquiries a month and, with a library of better-quality content in my arsenal, I get to convert about 50% of these into sales. 

"6 new enquires since starting my YouTube Channel"

This training has opened up a whole new world and a wealth of information. I now have confidence to stand in front of a camera and talk to hundreds, if not thousands of people. Delivering my message in a clear concise way, something I’d never have been able to do before. I now have a YouTube channel which is updated weekly and it’s quickly gaining traction. I’ve had 6 new enquires since starting my YouTube Channel. There are so many resources available. The tiny investment is a no-brainer.

Dan Blowers

Mortgage Advisor

Why should I listen to you guys?

Who Are We to Teach You Content Marketing?

We increased our OWN traffic by 10x

Before we started content marketing, received 300 monthly website visits. Within 12 months we increased our organic traffic to nearly 3000 per month and it’s been growing ever since. 

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We Do What We Teach

Don’t you hate it when someone tries to sell you on a strategy that they don’t implement themselves? Well, we actually produce content that delivers us leads and sales. This isn’t just theory. This is based on years of experience. 

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We Understand Websites

We know what makes a successful website, and although content marketing plays a HUGE part in it, we can also advise you on things like SEO and lead generation.  

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We've won and been nominated for numerous content marketing awards

In 2018 we won the “Best Blog” award from the Content Marketing Academy along with being finalists for other awards too.

Who are we?

About Martin & Lyndsay

Before we discovered content marketing, we struggled to get clients, and we undercharged for our services. We even thought about giving up our agency altogether.

Now, we have to turn clients away because of demand. We’ve increased our prices (by a lot!) And that all came from doing the content marketing challenge ourselves. We’ve been through it. And we know it works. 

The good thing about this is, we actually walk the ‘talk’. We do what we teach. And we want you to get even better results from your content than we did!

We know...

We know what you’re thinking...

"I Don’t Know If I Have
The Time!"

We thought the exact same thing when I started content marketing too!

But, if you do it right, your content should rank on search engines and give you traffic and leads.

 
You can also repurpose every blog post. For every post, we can usually create 3-5 LinkedIn posts, a LinkedIn article, Facebook posts, an email to our list and a feature in our newsletter – so that initial work is at least used across many platforms.
 
It’s genuinely the best way of gaining rankings, traffic, growing your email list and ultimately getting sales. And if you do it right, will save you so much time in the long-run. 
 
 

"But I've Tried Content Before and It Doesn't Work!"

We get it. You’ve tried content marketing so many times.

Maybe you’ve even stuck at it for a good while. But the reason it hasn’t worked is simple, you’ve been doing it alone. 

We liken the 90 Day Challenge to dieting. We lost weight doing it alone, it’s only when we’ve had the key ingredients of accountability, feedback and group support that we’ve seen success. 

It’s exactly the same for your business. Sometimes you need that extra support and feedback to encourage you and help you see results. 

 

What do you think ?

Lets recap

Good content is an asset to your business. Content lasts forever, and (if done correctly) it can continuously deliver you traffic, search rankings, leads and sales. 

Are you ready to invest in content?

Accountability (We Give You A Kick Up The Bum!)

We’ll hold you accountable every week, giving you that much need encouragement (AKA kick up the arse) to create your content 

Personalised, Weekly Feedback

Every week, we’ll give you personalised feedback on our live call (replay available) so you can improve your content week-on-week. 

Content Marketing Training Centre

The training centre features a content marketing mini course (5 videos at 10 mins each) as well as loads of useful tools and resources. 

Private Community of 90 Day Challengers

You’ll be part of a dedicated Slack group full of likeminded business owners who are serious about creating amazing content. 

BONUS ONE!

90 Day Challenge Training Session

We’ll kick off the challenge with a live training session, which will go through exactly how the challenge works, where to start with tracking your progress and give you some exciting content ideas for you to kick off with!

Replay Available

BONUS TWO!

Google Analytics Training

Access to our Google Analytics for Beginners training, so you can understand how much website traffic you’re currently getting (and where from) and watch it soar throughout the challenge!

Access the training any time.

BONUS THREE!

90 Day Challenge Workbook

Access your very own content planning workbook. Complete with content planning pages, SEO checklists and much more…

Download and plan your content

How much is it?

NEW CHALLENGE STARTS ON 10TH MAY 2020

Days
Hours
Minutes
Seconds

All Future Challenges

$59pm

+VAT if applicable

PLUS ACCESS TO OUR MEMBERSHIP, INCLUDING...

TOTAL VALUE $8862

Join One Challenge ONLY

$297

+VAT if applicable

One-time Fee

TOTAL VALUE $2577+

Question? We've Got The Answer!

FAQ

Yes, for the first time ever, you can join the 90 day challenge without signing up to our membership program! And it’s well worth the $297. 

The next challenge starts on 10th May 2021. You can join the waitlist on this page to be notified as soon as a space becomes available.

Here are some examples of what we may give feedback on (and have done in previous challenges): 

  • How valuable it is to the reader – does it answer a question, educate or inspire?
  • How easy it is to understand – is it full of jargon, is it clear?
  • The structure – does it flow well, or do you get lost easily?
  • Search Engine Optimisation – is there anything you can do to improve?
  • How are your titles? Do they compel people to read/watch/listen?
  • Storytelling – does it get the reader to connect with you?
  • Is there anything missing? Are there any unanswered questions?
  • Is it specific enough? Or do you skim over lots of points instead?
  • Is the imagery on-brand? Is there anything you can do better?
  • Do you do a good job of capturing leads through your content?
  • How’s your tone of voice? Does it sound like you?

Content that will count throughout the challenge is as follows:

  • Blog articles
  • Sales pages
  • Video (YouTube or embedded on your website)
  • PDF such as a lead magnet
  • Infographic 
  • Podcast (for feedback, we would need a corresponding article on your website with the podcast embedded)
  • A web page such as your about page 

We’re a VAT registered company, and we will charge you VAT depending on your location. However, if you enter your VAT number it should deduct the VAT for you.

We have a maximum of 40 people who can take part in the challenge. We like to keep the numbers low so we can review all of our members content each week.

We will NOT accept more than 40 people per challenge and we already have 32 people signed up to the one starting in January.

This isn’t some fake scarcity, we simply do not have capacity to take on any more people. 

 

IS THIS RIGHT FOR YOU?

How much is it?

NEW CHALLENGE STARTS ON 10TH MAY 2020

Days
Hours
Minutes
Seconds

All Future Challenges

$59pm

+VAT if applicable

PLUS ACCESS TO OUR MEMBERSHIP, INCLUDING...

TOTAL VALUE $8862

Join One Challenge ONLY

$297

+VAT if applicable

One-time Fee

TOTAL VALUE $2577+

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